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What you can do to make a difference

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Together we are making a difference

We are creating a kinder world for animals. We are moving the world to #WearItKind! 

People are taking action, speaking out and choosing to Wear it Kind and it’s never been easier, with more designers than ever now committed to getting it right!  

Here’s what you can do to make animal-friendly fashion, the only kind of fashion! 

Smiling girl

Take the Wear it Kind Pledge

Join thousands of people across the world who are already discovering longer lasting, stylish clothes that are positive for animals, people, and the environment. People who are wearing it kind! Sign today!

Other steps you can take to stop animal suffering

Nike, be a Game Changer!

Here's how you do it: #StopCruelWool and commit to certified mulesing-free wool

Here

Sign our petition to protect lambs

from mulesing!

here

Sign to Ban fur sales in Australia

Ask Victoria and New South Wales to lead the way

here

Use our Wear it Kind shopping guide

to help you make more compassionate choices

here

Download the Good on you app!

Choose fashion that is gentle on animals, people, and the planet

Here

join us to #livekinder for animals

We can be kinder in what we eat, what we wear and how we treat the world.

here

Find out more

LambWhy Wear it Kind
Wear It Kind - Smiling womanDonate
Silver foxIndustry Information
Zoe the foxBlog & News
Pledge to Wear It Kind!

Kinder fashion starts with you!

Wear your values. Wear it Kind. 

Take The Pledge!

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